Tally vs Jotform (2026)
Tally gives nearly everything away and charges for brand ownership; Jotform spreads features across metered tiers. They disagree about what a free plan is for, which makes this choice unusually clear.
Tally vs Jotform at a glance
| Feature | Tally | Jotform |
|---|---|---|
| Free responses | Unlimited | 100/month |
| What happens at the plan limit | No quota to hit | Reported: form pauses when any cap is hit |
| Remove branding | Pro ($24/mo) | Bronze ($39/mo) |
| Partial submissions | Pro | — |
| Funnel & drop-off analytics | Pro | — |
| Per-question result summaries | Free (Answer Insights) | — |
| Spam & bot protection | Free reCAPTCHA block; email verification on Business | — |
| Conditional logic & calculations | Free | — |
| File uploads on the free plan | 10MB per file | 100MB total storage |
| Custom domain | Pro | Paid plans |
| Layout modes | Document style | — |
| AI form generation | Beta (July 2026) | Included, plus AI Agents |
| Payments collection | Free (Stripe) | Free capped (10 payment submissions), more on paid |
| Team seats | Pro (collaboration) | Reported Enterprise-only |
Plan names and gates as observed on each product's public pricing pages and help docs, July 2026; prices are monthly list prices, and annual billing is lower on most products. "—" means we haven't verified that item from a primary source — check the vendor's current docs.
Verdict
Choose Jotform if you need its regulated or transactional edges — a HIPAA option on Gold, e-sign documents, payment workflows at volume, AI Agents — and your usage fits the per-plan caps on forms, submissions, storage, payments, and signatures. Choose Tally if you want unlimited free forms and responses with logic, webhooks, and Stripe payments included, paying only for branding, domains, and analytics. For most solo builders and small teams the economics favor Tally; for enterprise requirements, Jotform has answers Tally does not. Formlark sits on Tally's side of the argument, adding a second render mode and free analytics — worth putting on the same shortlist.
Consider Formlark if…
- You like Tally's free philosophy but want one-question-at-a-time as an option.
- You want drop-off analytics free instead of Pro-gated.
- You want layered spam defense without wiring up reCAPTCHA.
See it on a real form
Formlark's free plan has unlimited forms and responses, built-in analytics, and layered spam defense. No card required.